Some towns evolve slowly over centuries.
Pienza? It received a full rebrand in the 1400s from a pope who wanted to prove a point—and maybe show off a little.
This tiny Italian town is perched above the Val d'Orcia, surrounded by rolling hills that look exactly like you think Tuscany should: cypress trees, winding dirt roads, the occasional sheep.
It's peaceful.
And then you step inside the town walls, and it gets clever.
